To strengthen customer brand engagement with new L’Oréal products, so-called Fake-OOH clips were produced. These are intended to suggest that users are documenting live marketing actions in the video.

GROUND STUDIOS implemented the concepts developed by mStudio Düsseldorf and realized the film and 3D production in close collaboration.

Social Media Spot “Hydro Energy”

After a night of partying, you grab a “refreshing drop” from the poster on your way home ;)

Location: Düsseldorf, Port

Social Media Spot - “Firework Mascara”

Virtual Drohnenshow

Locations: Hamburg Elbphilhamonie - Vienna, Prater - Zürich.